Huxtaburger Franchise Business for Sale

Huxtaburger, established in 2011 by Daniel Wilson, Jeff Wong, and Dante Ruaine in Melbourne, has swiftly evolved into a prominent franchise network in the Australian fast-casual dining industry. As of 2025, the company boasts over 20 locations across Australia, offering a unique blend of gourmet burgers with a nostalgic twist. The concept marries high-quality ingredients with a fun, approachable dining experience, catering to both burger enthusiasts and casual diners alike.

• Gourmet burgers with premium ingredients
• Diverse range of sides, including chips and onion rings
• Vegetarian and vegan options
• Craft beers and soft drinks
• Milkshakes and desserts
• Catering services for events

Huxtaburger appeals to a broad demographic, from young professionals seeking quality fast food to families looking for a casual dining experience. Key industry trends include:

• Rising demand for premium, 'better burger' offerings
• Increased interest in locally-sourced and sustainable ingredients
• Growing popularity of plant-based and healthier menu options
• Emphasis on unique flavour combinations and limited-time offerings
• Trend towards casual, Instagram-friendly dining environments
• Focus on delivery and takeaway services
• Increased demand for transparency in food sourcing and preparation

• Franchise royalty: Typically a percentage of gross sales, exact figure to be confirmed with Huxtaburger
• Marketing contribution: Usually a percentage of gross sales for national and local marketing initiatives

• Comprehensive initial franchise training programme
• On-site support during store launch
• Ongoing operational and business management guidance
• Regular training sessions and workshops
• Access to proprietary recipes and cooking techniques
• Marketing materials and campaign support
• Dedicated franchise support manager
• Assistance with local store marketing

A typical day for a Huxtaburger franchisee might unfold as follows:

• Morning (8:00 AM - 11:00 AM): Begin the day by reviewing sales reports from the previous day and planning for the upcoming shift. Conduct a brief team meeting to discuss daily specials, any new menu items, and address any operational issues.
• Late Morning (11:00 AM - 2:00 PM): Oversee the lunch rush, ensuring smooth operations and high-quality service. This might involve assisting on the line during peak times, managing customer queries, and maintaining food quality standards.
• Early Afternoon (2:00 PM - 4:00 PM): Handle administrative tasks such as inventory management, staff scheduling, and reviewing marketing initiatives. This might also include meeting with suppliers or conducting staff training sessions.
• Late Afternoon/Evening (4:00 PM - 8:00 PM): Manage the dinner service, focusing on customer satisfaction and operational efficiency. Engage with customers to gather feedback and ensure a positive dining experience.
• Closing (8:00 PM - 9:00 PM): Oversee closing procedures, including cleaning, restocking, and preparing for the next day. Review the day's performance, address any issues, and plan for upcoming promotions or events.

Throughout the day, the franchisee balances hands-on operational involvement with strategic management duties. This role requires a blend of culinary knowledge, customer service skills, and business acumen to ensure the franchise operates efficiently whilst delivering high-quality food and a satisfying experience for every customer.

A typical Huxtaburger franchise requires a team of skilled professionals. While specific numbers may vary based on location size and demand, a standard staffing structure might include:

• 1 store manager
• 1-2 shift supervisors
• 4-6 crew members (mix of full-time, part-time, and casual)
• 1-2 kitchen staff

Ideal Huxtaburger franchise locations typically feature:

• High-visibility areas with good foot traffic
• Proximity to office districts, shopping centres, or entertainment precincts
• Adequate parking facilities
• Space for dine-in seating and takeaway counter
• Potential for outdoor seating

Each franchisee is granted a protected territory, usually based on population or geographic boundaries, to ensure minimal cannibalisation between Huxtaburger locations.

For information about financing options for the Huxtaburger franchise, we recommend reaching out to the franchise using the "Send Enquiry" function on Hattch. They may have partnerships with financial institutions or offer their own financing programmes for qualified candidates.

• Strong business acumen and management skills
• Experience in the food service industry (preferred but not always essential)
• Customer service orientation
• Financial capability to meet investment requirements
• Marketing and community engagement skills
• Ability to lead and motivate a team
• Willingness to follow the Huxtaburger system and maintain brand standards

• Premium quality burgers at accessible price points
• Unique flavour combinations and signature sauces
• Strong brand recognition and cult following
• Efficient operational model with high-volume capability
• Flexibility in store formats (dine-in, takeaway, food court)
• Established relationships with suppliers for consistent quality
• Robust digital presence and online ordering capabilities
• Commitment to sustainability and ethical sourcing
• Regular menu innovation to keep offerings fresh and exciting

• Intense competition in the burger and fast-casual dining sector
• Fluctuations in food costs and supply chain disruptions
• Changing consumer preferences and dietary trends
• Managing food safety and quality control across all menu items
• Attracting and retaining skilled staff in a competitive labour market
• Adapting to evolving technology in food service and delivery
• Potential economic downturns affecting discretionary spending