Cash/Equity required $240,000
Investment $400,000 - $500,000
Kelly Sports snapshot
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Kelly Sports Greater Ballarat franchise opportunity
Highly Profitable, Established Kids’ Sports Franchise – Kelly Sports Greater Ballarat Asking Price: $400,000 - $500,000 Location: Greater Ballarat Region, Victoria Business Type: Franchise / Owner-Operated The Opportunity Step straight into a highly profitable, turnkey operation with one of Australia’s premier children’s sports and active entertainment franchises. Kelly Sports Greater Ballarat is an extremely well-established business with deep, long-standing relationships across local primary schools, early learning centres, and the wider community. Perfect for an energetic owner-operator, this business offers the ultimate combination of an excellent income, a flexible lifestyle, and the immense satisfaction of keeping local kids active, engaged, and having fun. You aren't just buying a business; you are acquiring a respected local institution with a massive, exclusive territory in one of Victoria’s fastest-growing regional hubs. Business Highlights Strong Financial Performance: A highly profitable business model with consistent, reliable revenue streams across multiple school terms and holiday periods. Established & Trusted: Years of groundwork have already been done. Benefit from locked-in school contracts, an extensive database of loyal parents, and outstanding brand reputation in the Ballarat region. Owner-Operated Excellence: Currently run by a dedicated owner-operator, meaning the processes, coaching rosters, and daily operations are finely tuned and ready for a seamless handover. Diverse Revenue Streams: Income is generated through a proven mix of After-School Programs, In-School Physical Education (PE) sessions, action-packed Holiday Programs, and weekend Birthday Parties. Unrivalled Franchise Support: As part of the national Kelly Sports network, you’ll receive world-class training, robust administrative systems, marketing support, and a proven playbook for success. The Potential for Growth While already highly successful, the Greater Ballarat territory is expanding rapidly, presenting massive upside for a driven new owner. Growth opportunities include: Territory Expansion: Capitalise on Ballarat’s booming population and new housing estates by expanding into newly built primary schools and kindergartens. NDIS Integration: Huge potential to introduce inclusive, specialised sports programs tailored for neurodivergent children or those with disabilities, tapping into NDIS funding streams. Kelly Club Integration: Opportunity to leverage the existing Kelly Sports relationships to introduce "Kelly Club" (Before and After School Care / OSHC) into partner schools. Corporate & Community Events: Expand beyond schools by partnering with local councils, festivals, and corporate family days to provide "kids' active zones." Who Is This For? You don’t need to be an Olympic athlete to run this business! This opportunity is perfect for a passionate manager, a transitioning PE teacher, a sports management graduate, or a driven local looking to leave the corporate grind for a rewarding, community-focused business. If you have great people skills, a head for business, and a passion for grassroots sports, the foundation for your success is already laid. Don’t miss out on securing a top-performing territory in a booming regional city.
Ballarat 3350
Local Area Insights
51,631
37 years
$1,186
31.2%
Frequently Asked Questions about a Kelly Sports franchise
Who is Kelly Sports?
Kelly Sports, established in 1994 in New Zealand, has evolved into a premier provider of children's sports and activity programmes. With a mission to encourage active lifestyles...
Kelly Sports, established in 1994 in New Zealand, has evolved into a premier provider of children's sports and activity programmes. With a mission to encourage active lifestyles from an early age, Kelly Sports has expanded its reach across multiple countries, offering franchise opportunities to passionate individuals keen on making a positive impact in their communities. The company has been operating in Australia for over 25 years, with more than 1.5 million Australian children participating in their sporting clinics and programs since launch.
What training and support does Kelly Sports provide franchisees?
Comprehensive initial training programme (10 days) Ongoing coaching and mentoring from experienced franchisees Regular workshops, monthly conference calls, and professional...
- Comprehensive initial training programme (10 days)
- Ongoing coaching and mentoring from experienced franchisees
- Regular workshops, monthly conference calls, and professional development days
- Access to proprietary curriculum and programme materials
- Marketing support and localised advertising assistance
- Continuous professional development opportunities
- IT systems and software for programme management and customer relations
- Access to training resources via Google Drive
- Senior First Aid training (including Asthma and Anaphylactic Treatment)
What is a typical day in the life of a Kelly Sports franchisee?
A typical day for a Kelly Sports franchisee might include: Morning: Preparing equipment and reviewing lesson plans for the day's activities. Mid-morning to afternoon: Delivering...
A typical day for a Kelly Sports franchisee might include:
- Morning: Preparing equipment and reviewing lesson plans for the day's activities.
- Mid-morning to afternoon: Delivering in-school PE support or preschool motor skills classes.
- After-school hours: Running after-school sports programmes at various locations.
- Evening: Administrative tasks such as programme planning, staff scheduling, and parent communication.
- Weekly: Coach training and development, marketing activities, and financial review.
- Monthly: Meeting with school principals to discuss programme performance and future collaborations.
- Seasonally: Organising and running holiday camps and community sports events.
The role offers a dynamic blend of hands-on coaching, business management, and community engagement.
What qualifications do I need to become a Kelly Sports franchisee?
Passion for children's sports and physical education Strong communication and interpersonal skills Basic business management capabilities Ability to build relationships with...
- Passion for children's sports and physical education
- Strong communication and interpersonal skills
- Basic business management capabilities
- Ability to build relationships with schools and community organisations
- Sports coaching experience (preferred but not mandatory)
- Working with Children Check or equivalent
- First Aid certification
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